In a couple of words… probably not! Don’t kid yourself. One of the more profound observations made by the well know TV host, Dr. Phil is the fact that people don’t think about you nearly as often as you might think! However, when it comes to personal visibility it’s not really about those that know you well enough that they might be prone to think about you. It’s about those that don’t know you at all or all that well.
It’s this group that you must learn to nurture and develop. It’s this group that can produce unexpected but extraordinary opportunities. Opportunities that you’re likely missing out on and you don’t even know it. The funny thing is, the opportunity givers don’t know they’re missing you anymore than you know what you’re missing. Let’s bridge that gap, huh?
You’ll get around to it, you say? You’ll start soon? You’ve been meaning to do it? Bullshit. Personal visibility campaigns are just like diets and exercise––we all dread getting started and we put it off as long as we can! And yes, it is a lot of work. And no, it won’t be as bad as you think in terms of getting started––it never is. And just like every diet and every exercise program, you’ll be glad you did and it will be worth it. And once you finally get started you’ll want to build and build and build––that’s a fact.
Face this fact: You’re on an inexorable path to a more and more comprehensive relationship with technology and it’s not so much a matter of IF you’ll adapt or not. It’s really a matter of how far behind you’ll be before you finally choose to get started. It can either be a proactive decision to get engaged now or you can wait until the decision gets made for you––the latter being the drag-along option. Don’t get left behind!
Before you know it, your profile and social resume will be complete and properly displayed on a number of connectivity platforms. With these platforms working together your visibility will be significantly enhanced, your name will be showing up on the first page of the various search engines and if you play your cards right––your name might just appear when someone googles your profession or principal skill set… that would be the pinnacle of personal branding and visibility! The visibility platforms at your disposal like LinkedIn, AboutMe and Brand Yourself are significant and very effective at telling your story in a compelling and meaningful way. Establish a presence on all, perfect your social resume content and optimize your visibility––the sooner the better.
Be assured of one very compelling fact: There are important people out there looking for the right person to match with their current opportunities, so make sure they have the best odds and opportunity to find you––you’ll both be better for it.
It’s time to start scheming, don’t you think?
- Personal Branding & Shakespeare – What Could They Possibly Have in Common? (tommccollum.wordpress.com)
- Personal Branding Isn’t Important to You…Really? (tommccollum.wordpress.com)
- Personal Branding? It Doesn’t Apply to Me…or Does It? (tommccollum.wordpress.com)
- Establishing Your Personal Brand – A Stake in the Ground (tommccollum.me)